There will be some rotation of advertisers, somewhere they will not be somewhere they would be more, and they begin to optimize their budgets and reduce them. There are many banner systems that give customers access to a large number of Internet resources that can help you to advertise on pages leading online publications from a single large ad network, exposing any target. If buyers have started to use the product and bought some words, will buy more and banners. And at some point needs to happen is fusion of content and media advertising. It happens, but still very slow.

Media advertising will be a contextual advertising in the sense that it can be just as connected banners. Comes of social segmentation networks, they can still make money. But to earn this money, we must first work hard and come up with something more advanced than just give banner ads. While at it you can too earn, but you can earn more if think of a more interactive ways of monetization. As time passes, at some point social networks will make, because it's huge traffic, it's a huge audience, who spends hours on these sites. Very few advertisers are trying to measure the effectiveness of advertising on the Internet! After all, you can track every click, but now few people doing it at. My advice to companies in to start tracking exactly how much you pay for every click on every word. Already there are proven ways to work with this tool.